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1. Marketing models

by Lilien, Gary L; Moorthy, K. Sridhar, jt. auth; Kotler, Philip, jt. auth.

Edition: Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi Prentice-Hall of India 1992Availability: No items available Checked out (1).

2. Strategic marketing for nonprofit organizations

by Andreasen, Alan R; Kotler, Philip, jt. auth.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi Prentice-Hall of India Pvt. Ltd. 2003Availability: Items available for loan: BITS Pilani [658.802 A557 2003] (1).

3. Marketing; an introduction

by Armstrong, Gary; Kotler, Philip, jt. auth.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Singapore Pearson Education Asia 2000Availability: Items available for loan: BITS Pilani [658.8 A735 2000] (1).

4. Marketing; an introduction

by Armstrong, Gary; Kotler, Philip, jt. auth.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Singapore Pearson Education Asia 2003Availability: Items available for loan: BITS Pilani [658.8 A735 2003] (1).

5. Social marketing for public health: global trends and success stories

by Cheng, Hong; Lee, Nancy R., jt.auth; Kotler, Philip, jt.auth.

Edition: Material type: book Book; Format: print ; Literary form: not fiction Publisher: London Jones and Barrlett 2009Availability: Items available for loan: BITS Pilani [362.10688 C518] (1).

6. Winning at innovation: the A-to-F model

by De Bes, Fernando Trias; Kotler, Philip, jt,auth.

Edition: Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York Palgrave Macmillan 2011Availability: Items available for loan: BITS Pilani [ 658.4063 D278] (1).

An institution deemed to be a University estd. vide Sec.3 of the UGC
Act,1956 under notification # F.12-23/63.U-2 of Jun 18,1964

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